Target Audience
Exhibitors
• ICA members organisations
• Co-operatives from around the world including:
Agricultural co-operatives
Producer co-operatives
Financial co-operatives
Service co-operatives (workers, health, energy, among others)
• Organisations which provide support to co-operatives
• Government entities and offices which support co-operatives
• Suppliers of goods and services to co-operatives
Visitor
• Supermarkets
• Hotels and restaurants
• Wholesalers and distributors
• Tradings specialized in foods and beverages
• Exporters and importers
• Consumer co-operatives
• ICA Member co-operatives
• Governmental and Co-operative Entities
• Co-operative Entities
• Media, publishers and publications
• Producer
Why exhibit?
Trade fairs are powerful business and marketing tools for specific enterprises and industries.
Trade Fair success has impacts on national economies in a number of countries.
Check some good reasons to showcase your products in ICA ExpoCoop 2012
80% of the visitors have a purchase decision-making power
- 71% of the visitors share information with 1 to 6 persons
- 52% of the prospective customers require no subsequent visits to close a deal
- For 91%, participation is a key factor to making a decision
- For 85% of the companies, the fair provides reduced selling costs
- Your co-operative or company return is 3 times the investment on average
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